Sparkling Ice Rewards
The Sparkling Ice Rewards program was going flat. It needed a boost in customer loyalty paired with a top-notch consumer experience. There was a desire to engage with first-party data, and they wanted the revamped program to launch pronto. Time to turn up the fizzle!
Credits
Kiley Mabry Associate Creative Director
Claire Dart Lead Art Director
Armani Lars Associate Art Director
Katya Murray Account Director
Rob Menditto Director, Technology
Jeff Tidwell Director, Technology
Judi Cutrone Copywriter
Chris Santo Copywriter
Chris Jones Lead Developer